The Process
How To Build A Beauty Brand - Setting Up Socials is Boring But Necessary
Build your brand like you’ll sell it: essential social setup checklist for serious founders.
Latest
genderequity
The net and the ladder. The gender dynamics of failure and opportunity.
They say what goes up must come down. But in business, I couldn’t help but wonder… when men fall, why is there always a net?
philosophy
New Method 22 | Train Your Internal Autocorrect
This is your weekly affirmation to help you build your personal philosophy. Have a great weekend! Take a deep breathe in...and say it with me... We commit to reprogramming our mental autocorrect with positive statements and inputs, repeating them obsessively until they become muscle memory for self-compassion and loving
genderequity
Note from Jamaica: A Morning with Balbina
You won’t find her in a textbook—but her story matters.
philosophy
New Method 21 | Practise Non-Binary Thinking
This is your weekly affirmation to help you build your personal philosophy. Have a great weekend! Take a deep breathe in...and say it with me... We recognize that by being predictable women, we are easier to control. By ticking a box, by clicking an ad, by submitting a like,
Business 2.0
I found a WAH deck from 10 years ago—and nothing’s really changed
Today I stumbled across an old Google Drive folder. Inside it was a deck from a decade ago titled WAH Vision, Mission and Culture. We used this to train the new WAH Nail Artists who joined when we opened WAH SoHo in October 2016. I opened it expecting to cringe.
beauty
My No-Botox Skincare Routine, IRL Beauty Communities, Sex as Skincare and the Beauty AI tool every founder needs...
Every beauty product, treatment and experience I tried this year so far.
philosophy
New Method 20 | Make Data-Driven Decisions
This is your weekly affirmation to help you build your personal philosophy. Have a great weekend! Take a deep breathe in...and say it with me... With newfound intel about our every being, we start to make better decisions using our data. We make choices that keep us in high
philosophy
Part III - Applying
Congrats! You have now completed Part II - Absorbing of my book, New Methods for Women. By now, you should have a richer knowledge of yourself and how information is used to control us. We are now onto Part III where you will learn how to start applying what we
Monday Muse
Girls Internationale, North of North, Nike x A'ja, Bavette Steak, 1619 Project, Rollr Deodrant, Ganni MA1 sans Collar
Another beautiful day, another few weeks of cultural consumption. I'm mentally overwhelmed atm. I thought I had cleverly timed my projects to all stagger, but due to delays, they are all converging, and I feel like my brain is going into overdrive. So I need to take a
genderequity
What I Mean When I Talk About Women’s Issues
The Trumpian roll back of DEI will not eradicate the centuries of work for the rights of women. he will come and go and yet our work will remain. And yet, even with the knowledge that everything is temporary, I’m still alarmed at the way that gender equity has
philosophy
New Method 19 | Develop Adult Friendships
This is your weekly affirmation to help you build your personal philosophy. Have a great weekend! Take a deep breathe in...and say it with me... We actively seek new friends that we have chosen for their qualities. There comes a turning point when we start to shed the friends