vision & purpose
I’ve been running this Vision Setting Workshop every year since 2019. Some of you have been coming back year after year. Thousands of women have been through this process with me, long before Stack World was even called Stack World. What I’ve noticed, both in my own life
Happy Sunday! I'm basically done in. Drained. Ready to sleep. I won't of course, because this is the time of year when I bed down, schedule my entire year and do my Vision Setting. But it's deep work, so I'm happy. There&
founder's diary
I can't believe I still have to WORK?! OMG must I really labour all day?!
brand building
Tonight in our Stack World WORLDBUILDER SHOW we discussed the stages of worldbuilding and discussed Brand Vehicles again. You can watch the replay in your Stack app. But I thought it might be helpful to elaborate a little more and provide a case study to help everyone visualize precisely what
founder's diary
I've been trying to figure out a way to explain what I mean when I say Brand Vehicles. If you remember my Ultimate Brand Building Checklist, there was a section on Brand Vehicles. I knew what I meant when I created it, but like most of my writing,
Confidence, Senegal, New Methods Writing Retreat, making a plan for Wolverhampton, Prepping 39BC Pop Up…
founder's diary
Happy Sunday my darlings. I'm currently writing this from the pool at the villa in Senegal on my New Methods for Women Writers Retreat. The rest of the crew are still at the lagoon enjoying the beach while a few of them have gone horseback riding. I came
Writing Saved Me, And It Can Transform You Too
In our pursuit of equality, functionality, and practicality, have we forgotten the thrill of sensuality?
Many people always ask me: how I get started, how I stay focussed and how I remain confident. The answer is simple…
When I think about the hours spent in beautification rituals, I think about the hours lost in idea generation. When I think about the endless moments spent worrying about my skin or hair, I get frustrated at how much space my image occupies in my brain. Naomi Wolf coined the
Business, Culture & Philosophy for Women from Sharmadean Reid
If you’ve been joining The Worldbuilder Show every Sunday on The Stack World, you’ll have seen the BTS of building my beauty brand, 39BC. Well it’s finally here! This November we launch with a Pop Up and I’d love to see you there! Here’s what
Even though I have been living this crazy life for a long time, writing the second instalment of my diary is really hitting me how much of a ricochet my life is. Pinging from high to low, from busy to slow, from external to internal in just a short week.
Inside my week of mindset rewiring, brand launches, and Samurai meditation in Turkey.
I've found the last couple of months really tough. Honestly, I've not been all that happy, and I feel...out of control. I feel like I'm being swept away from here to there, and my time is not my own. It's a
This is the final part of a five-part series I’m writing about how subcultures are built. Read the rest here on. This week I list the 21 things I think you needed to build a subculture. hopefully they’ll inspire something in your process today. Building brands today is
I started recording this as a voice note in this bath but somehow I accidentally stopped recording so now that I'm freshly washed (in SILK VEIL obvs, I wear my own garms) and my braids out and hair oiled, I'm sitting down to write this post.
Good Morning! I’ve been so productive lately! I had a little blip where my travels exhauzted my body and then I burnt my face by using to much retinol while on planes and trains and general AC recycled air but luckily I fixed it, repairing my skin in 4
I’m at that stage in the pre-launch where I’m second-guessing everything. * Labels? Maybe too light. * Boxes? Should I have just gone for the standard top-opening kind? * Website? I wanted it stripped back and super easy to check out on… but now I’m like, is it too plain?
This is the fourth in a five-part series I’m writing about how subcultures are built and this essay is free to read for those logged in. Read the rest here. This week we breeze through some of the subcultures and spaces that millennials and above have created that younger
Because it got real cold and grey real quick...
The mind is quite a funny thing isn’t it? Even funnier is the powerful control it has on the body. Over the last few weeks I’ve not been inspired to write one big thought because the launch of a new venture has made my mind anxious, scattered and