39BC
I started recording this as a voice note in this bath but somehow I accidentally stopped recording so now that I'm freshly washed (in SILK VEIL obvs, I wear my own garms) and my braids out and hair oiled, I'm sitting down to write this post.
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I’m at that stage in the pre-launch where I’m second-guessing everything. * Labels? Maybe too light. * Boxes? Should I have just gone for the standard top-opening kind? * Website? I wanted it stripped back and super easy to check out on… but now I’m like, is it too plain?
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This post is free to read for those logged in... after the member wall I post some actual spreadsheets and docs about how I launched 39BC... I'm exhausted. Everyone has been on this journey with me over the last year as I have been building 39BC …alongside writing
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I’ve been feeling crazy anxious lately in a sort of low-level hum that sits underneath everything I do. And I want to understand it. Not brush past it with a motivational quote or bury it under a productivity hack. So I’m writing it out. Confidence isn’t the
brand building
I know my Brand Building Sprint newsletter series is over but every single day cool stuff happens that I really want to share with you all. So in that spirit, heres a little EOD note. Today was super busy, super productive and I even managed to have a nice lunch
39BC
Everyone thinks a brand begins on launch day. After I wrote my ultimate Brand Building Checklist, it occurred to me that it's sort of looked like this brand has just appeared from nowhere. But it's been about a year or so of work. Or eight years
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If you know me by now you know I love a bath. I’m building an entire company around bathing. I love nothing more than waking up and immediately immersing myself fully in a bath, or the sea, or a swimming pool or an ice bath. I love massages, body
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Today I was quite tired after a big week in London but a film producer chased me a visual treatment for the TV show that I’m writing and this is one of my horses that I’ve been neglecting lately. So I spent all morning and afternoon writing that
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It’s Friday, which means a day of coaching and meetings. But I still managed to get some bits done. I developed a Custom Chat GPT to know everything about the brand but for some reason it keeps getting my customer profiles wrong. I have 4 customer profiles/user personas
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I forgot to send this last night because my girl Paloma is in London so I came down to see her and we had a sleepover chatting all night. One thing I probably did in my Season 1 was deprioritise time with friends and family because there is always just
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