Founders Odyssey
Founder’s Odyssey Issue 1 - What I learned about leadership, ceremony, and energy — from Joe Dispenza to a 16th-generation Samurai.
Inside my week of mindset rewiring, brand launches, and Samurai meditation in Turkey.
Business 2.0
It's time to make a change.
I've found the last couple of months really tough. Honestly, I've not been all that happy, and I feel...out of control. I feel like I'm being swept away from here to there, and my time is not my own. It's a
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The 9 Social Posts You Need to Launch Your Brand
I started recording this as a voice note in this bath but somehow I accidentally stopped recording so now that I'm freshly washed (in SILK VEIL obvs, I wear my own garms) and my braids out and hair oiled, I'm sitting down to write this post.
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3 Tech Mantras That Are Keeping Me Sane RN
I’m at that stage in the pre-launch where I’m second-guessing everything. * Labels? Maybe too light. * Boxes? Should I have just gone for the standard top-opening kind? * Website? I wanted it stripped back and super easy to check out on… but now I’m like, is it too plain?
Business 2.0
Day 14 - Here is your total brand building checklist.
The most epic checklist of the documents you need to launch your brand.
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Day 13 - Pinterest Isn’t Just for Mood boards, It’s a Search Engine for Your Brand
Today I was quite tired after a big week in London but a film producer chased me a visual treatment for the TV show that I’m writing and this is one of my horses that I’ve been neglecting lately. So I spent all morning and afternoon writing that
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Day 12 - My Customer Chat GPT keeps getting my Customer Profiles Wrong. Here’s how I fixed it.
It’s Friday, which means a day of coaching and meetings. But I still managed to get some bits done. I developed a Custom Chat GPT to know everything about the brand but for some reason it keeps getting my customer profiles wrong. I have 4 customer profiles/user personas
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Day 11 - Clearing The Calendar
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Day 10 - Creative Visuals
I forgot to send this last night because my girl Paloma is in London so I came down to see her and we had a sleepover chatting all night. One thing I probably did in my Season 1 was deprioritise time with friends and family because there is always just
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Day 9 - Are you treating yourself like an athlete?
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Day 8 - Casting and Writing Creative Briefs
Imagine I’m driving back from the gym, going through the village when I see a big glistening body, sweating in the sun running up a steep hill. Wearing just blue shorts, sneakers, and socks. No phone, no headphones, no top. Even in the split second I drove past him,
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Day 7 - YouTube Inspiration Counts as Research
I have completely neglected my home over the last month so I woke up today with the mission to clean my room. But no rest for those who are about to launch so while cleaning I listened to videos on beauty and marketing. I also continued on our content formats.