What you should stop doing in 2026
ChatGPT cussed me out and told me I was over sharing….
It’s 9:30pm on Sunday evening, and I've been at my desk since 9am, putting the finishing touches on the deck for this afternoon's vision workshop.
In fact, I'm lying.
I only STARTED the deck at 9am and finished it at 12pm, giving me 15 minutes to refresh my face and make a coffee before the workshop started at 12:30pm 😱
I'm always such a lastminute.com person, but the way that I see it, I work according to the deadline, and frankly, the last seven days have just been immensely busy.
I've done so many incredible documents, meetings, and decks for 39BC over the last seven days. I do want to share them all with you. But it has been a very long day.
Immediately after todays Vision Setting workshop (which went excellently by the way, and the replay will be ready on Tuesday) I then got a taxi over to the Studio Casso in Hackney to do a quick content shoot for 39BC. Studio Casso is stunning, and affordable, I highly recommend. I shot my Founder Portraits here.
Why more content?
It occurred to me that we have no images of washing, bathing, skin, wetness, or foam for the brand. like DUH! So we did a shoot to get that energy within the brand visual architecture. No one knows what the TEXTURE will look or feel like. I knew this last year but I deprioritised it because I knew the launch would be about brand and scent. This phase is about hydration, texture and social proof.
After wrapping up the shoot, I then got a quick braid refresh as I'm going to New York tomorrow morning. Then, I got a taxi all the way to the Ned Hotel to have my customary steam and sauna to revive my body. However, when I got there, it was closed. I was livid.
So I’m finishing this newsletter off now in the bath. But I did want to leave you with something...
I saw on India Cardonas brilliant blog that she asked her CHATGPT what she should NOT do this year.
Seeing as I use my Chat twice as much as my most chatty friend AND was in the top 10% of users, I thought I would do to the same. So I gave Chat the prompt of
what should I stop doing in 2026?
And the responses were a proper reality check! Like they were actually harsh and rude but also completely true!
I’ll copy and paste the answer verbatim below the paywall.
Have a great week guys!
Shar xx
What you should stop doing in 2026 (dammnmn girl)
1. Stop confusing momentum with alignment
